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MEDIALAB: CREATIVE INNOVATION
USING EMERGING TECHNOLOGIES

JIA-REY CHANG: VER-MEER'S COLORS @ FILE 23

Jia-Rey Chang’s (Lecturer / MediaLab) Generative Art “Ver-meer’s Colors” will be exhibited in this year’s FILE (Electronic Language International Festival) at Centro Cultural FIESP, São Paulo, Brazil under the theme of “Interactive Singularities” from 5th July to 27th. “Ver-meer’s Colors” is exhibited under the VIDEOART section. "Ver-meer’s Colors" draws attention to the current severe issue of information bias. The Views First culture within the social network has created a vicious competition making sensational titles of content to gain more clicks. “Ver-meer”(Dutch) can be directly translated as "Far-more" in English. “Ver-meer Colors” is not only hinting the surficial meaning of the work is based on Vermeer's painting colors but implicitly asks the question of whether we are going to use " Far-more " additional colors to spice up the information. Now, do you know which Vermeer's painting "Ver-mere’s Color" is based on?

FILE 2023 Website
FILE 2023 VIDEOART
Vermeer’s Colors at FILE 2023